Did you know that Dell participates in approximately 574 shows per year! Just as our company expands, so does our tradeshow presence.
For Dell, tradeshows are the face-to-face contact points with our current customers and potential customers. Participation in tradeshows provides an opportunity for us to enhance our brand, promote our products and services, generate sales leads, and drive overall sales.
This is also an excellent way for us to stay on top of the latest trends, gain industry insights and solidify customer relationships.
Every tradeshow involves many hours of preparation before we hit the show floor. As they say “it’s all in the details.” It’s not just our physical booth space – foremost, it’s the staff and our solutions message that make a lasting impression. Did they learn something new about what Dell has to offer? Did they make a connection with a Dell executive or Account Executive? Do they have a positive impression about Dell? We hope the answer is YES to all these questions, since they all drive our tradeshow success.
Be on the lookout for Dell at a tradeshow coming to you soon or follow @DellEvents on Twitter for the latest information!
